imc² Health & Wellness Expands Leadership

PHILADELPHIA – Oct. 28, 2009 – imc² health & wellness welcomes Lisa Flaiz to its leadership team. She will serve as vice president, strategic growth and innovation from the Philadelphia office.  

 

In this new position, Flaiz will focus on driving key relationships with prospective and current clients in the pharmaceutical industry. She will provide additional thought leadership and will also focus on new business development for the imc² health & wellness agency.

 

“Lisa’s experience as a national healthcare lead will help us focus specifically on how to adapt and grow in today’s rapidly evolving healthcare environment, further enhancing the imc² health & wellness leadership team,” said Hensley Evans, president, imc² health & wellness. “She has earned the trust of many pharmaceutical marketers throughout the years, and we’re thrilled to have her join our team.”

 

Flaiz brings to imc² health & wellness more than 15 years of marketing experience. Prior, Flaiz served as vice president, group director and national pharmaceutical practice lead for Razorfish where she served as a strategic advisor to the agency’s roster of pharmaceutical clients such as Wyeth, Roche Laboratories, Johnson & Johnson, and Schering-Plough. 

 

“I’m really excited to be part of an organization that has shown such a commitment to bringing unique, innovative solutions to the healthcare space,” said Flaiz. “I am looking forward to being able to add value to our clients’ business by helping them to build meaningful, lasting relationships with their customers.”

 

She is an active member of the Philadelphia Interactive Marketing Association (PhIMA) and on the board of directors for the Healthcare Business Women’s Association (HBA) Greater Philadelphia chapter. In addition, Flaiz’s writing has been published in industry trades such as Product Management Today, PharmaVoice, DTC Perspectives and Pharmaceutical Executive.

 

Flaiz graduated from Lehigh University with a B.S. in marketing and management, and she completed her M.B.A. in pharmaceutical marketing at Saint Joseph’s University.

 

Founded in 1995, imc² is an agency that fosters engagement between brands and people to develop sustainable relationships. With a deep heritage in digital marketing, imc² is redefining the way that companies view agencies, providing a stronger strategic perspective and blending interactive, emerging, and traditional media to create and increase trust and transactions. imc² also operates the full-service healthcare marketing agency, imc² health & wellness. With offices in Dallas, New York City and Philadelphia, imc² serves a broad client base, including Procter & Gamble, Pfizer, The Coca-Cola Company, Johnson & Johnson, GlaxoSmithKline and Hasbro. Please visit www.imc2.com for more information or follow us at twitter.com/imcsquared.

 

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