Engagement Vehicles
imc² works across the digital, emerging and traditional media landscape, leveraging engagement vehicles that deepen the connection while moving people to trust and transact.
We tap in-house talent to create and extend the vehicles most conducive to building relationships. For some of the more traditional channels, we leverage best-in-breed partners via our equalibria™ - the imc² partner network.
Whatever engagement vehicles work best to connect customers to the brand message, the goal is always the same: Create an “always on” brand engagement ecosystem that drives down the marketing spend as it drives up authentic relationships with people.
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- WEB
- Brand sites
- eCommerce sites
- Content
- Applications
- Widgets
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- SOCIAL
- Branded communities
- Network pages
- Social applications
- Blogs
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- CRM
- Database marketing
- Email programs
- Loyalty programs
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- MOBILE
- Mobile sites
- SMS
- MMS
- Couponing
- Applications
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- SEARCH
- SEO
- SEM
- Link placement
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- DIGITAL MEDIA
- Display ads
- Rich media
- Text ads
- Video ads
- Interactive overlays
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- GAMING
- Web-based games
- In-game advertising
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- OUT-OF-HOME
- Digital signage
- Kiosks
- Surface computing applications
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- MASS
- TV
- DRTV
- Direct mail
- Outdoor
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